Brands That Over-invest in Online Ads Switch to Billboards

Brands That Over-invest in Online Ads Switch to Billboards

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In an article by Marketing Week, Adidas admitted they over-invested in digital advertising. Adidas admitted that their focus on efficiency...
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Billboards Are The Best Solution For “Help Wanted”

Billboards Are The Best Solution For “Help Wanted”

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With almost 10 million Americans unemployed, all kinds of businesses are struggling to hire employees. While cities continue to open...
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Billboards Lead in Reaching Customers During Purchase Path

Billboards Lead in Reaching Customers During Purchase Path

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Out of home advertising, such as billboard bulletins and posters, is the best advertising medium to reach your customers. This...
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Why Digital Billboards Are Changing OOH

Why Digital Billboards Are Changing OOH

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Digital OOH is the fastest growing part of the OOH industry, and it’s easy to see why. Digital billboards use...
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Travel In 2021 Exceeds Travel in 2019

Travel In 2021 Exceeds Travel in 2019

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Travel in the US fell during the pandemic over the last year. However, travel is back to above pre-pandemic levels...
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Billboards are the Lowest Cost per Thousand

Billboards are the Lowest Cost per Thousand

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OOH advertising has the cheapest cost per thousand of any traditional advertising methods. Because of this, OOH is a great...
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